We Are People For A Hire Purpose

ForceBrands is the leading strategic recruiting firm for consumer brands. Our industry-specific divisions — BevForce, FoodForce, BeautyForce, HerbForce, and PetForce — help employers connect to specialized talent at all levels.

Josh Wand. Founder & CEO

Our History

It all started with a mojito.

I ran a rum company in the early 2000s where I built deep industry relationships from my experiences hiring my team, managing business development, and running a national sales and distribution network.

The idea for ForceBrands can be traced back to the conversations I had in 2006 when I was promoting our brand at the South Beach Food and Wine Festival in Miami. I was making mojitos with my feet in the sand when someone from a champagne company approached me and asked, “I’m looking to hire a Regional Sales Manager; do you know anyone?” It was the question that started it all. A few minutes later, I met someone from a different champagne company who asked me, “I’m interested in changing jobs. Do you know anyone who’s hiring?” And just like that, my professional matchmaking career was born.

It was this simple interaction that cultivated within me a desire to fill a specific need in the market that didn’t exist at the time: high-quality recruiting for the beverage industry. The few recruiting firms that did exist in the space were either traditional agencies with a limited candidate pool or big firms that knew nothing about our specific industry, emerging brands, or entrepreneurial companies. I knew there was a better way to connect great people to great jobs. In 2007, BevForce was launched.

Equal parts expertise and heart.

We have built a fully remote company, with employees across the US., that strives to engage with job seekers and employers in a real way — getting to know their strengths, weaknesses, and goals for the future. From day one, we wanted to collaborate with clients as friends and trusted colleagues in the pursuit of transformational goals.

While the ForceBrands’ portfolio has expanded over the years — creating distinct divisions, each with an intense focus on consumer brand categories — we remain true to our core principles. We approach recruiting through a human lens, recognizing that the connections we’ve established and the relationships we’ve built are the heart of what we do. We’ve always measured our success in clients and candidates who tell us that we’ve changed the trajectory of their lives for the better.

Meet the Team

Jason Santarcangelo
VP of Technology
Colleen Ogg
Chief Operating Officer
Bruce Brustmeyer
Senior Vice President, Finance & Operations
Rachel Mayse
CHRO
Sean Conner
Co-Founder, Chief Progress Officer
Josh Wand
Founder, Chief Executive Officer
Julie Fabricant
Chief Marketing Officer
Alex Clarke
Chief Growth Officer
Lauren Nitting
Director, Executive Recruitment
Allisyn LaBarca
Creative Director
Justin Sligh
Client Success Manager
Bailey Brown
Senior Executive Recruiter
Emily Wallace
Senior Executive Recruiter
Jade Rowland
Executive Assistant to the CEO
Leah Pointer
Billing Collections Specialist
Eric Rosen
Client Strategist
Christine Darwin
Senior Executive Recruiter
Madison Burch
Executive Recruiter
Connor MacWilliams
Vice President of Executive Recruitment - Direct H
Brittany McGarr
Lead Software Engineer
Rachel Doueck
Senior Director, Client Strategy
Adrienne Eagan
Manager, Learning and Producer Operations
Erin Linfonte
Manager, Client Strategy & Operations
Diana Mercer
Full Desk Recruiter
Daniel Sivertsen
Director, Client Strategy
Eva Scofield
Division Director, Client Strategy
Jennifer Tierney
Team Lead
Dustin Cherry
Director, Business Development
Elizabeth Osman
Executive Recruiter
Megan Aguirre
Senior Executive Recruiter
Olivia Rodriguez
Team Lead
Brooke Westley
Senior Executive Recruiter II
Daniella McBride
Head of Creator Partnerships
Shaun Kelleher
Vice President of Marketing
Marisa Symeonides
Senior Executive Recruiter
Rebecca Fryer
Senior Editorial Director
Andie Turitz
Principal
Anna Johnson
Senior Partner
Hannah Touby
Sr. Manager, Recruitment & Search Strategy
Amy Donahue
Executive Recruiter
Melissa Golden
Principal
Nina Lapenta
Principal
Jessica Tully
Vice President of Client Strategy
Abigail Rassel
Team Lead
Marion Price
Senior IT Analyst
Siera Stoffel
Accounting Supervisor
Annette Kim
Director, Client Strategy
Lisa Lanza
Team Lead